In 2018, in partnership with Skillshare, I produced an e-learning course on the subject of “How to Get a Job.” This co-branded course featured Glassdoor talent, insights, downloadable content and production. I oversaw all of the content as well as production of the shoot in partnership with Skillshare. The course had over 10,000 registrants and was a great test for Glassdoor as we evaluated e-learning platforms as both a user-acquisition channel and brand builder.
Integrated social promotion
#HowToGetAJob
30-page
Job Search Workbook
It’s not just enough to teach the course, we felt it was imperative to give job seekers the resources to research a company, polish their resume, prepare for the interview and negotiate like a por.